1)  Happiness/Passion: Passion for what you do and happiness in the workplace lead to more productivity, fewer workplace problems, and a higher quality of work. 

2)  Education: Building a culture that values continuous education 

3)  Innovation/Creativity: Innovation is probably the value that is giving our company the biggest competitive advantage.

4)  Transparency: Being genuine and transparent, both internally and externally.

5)  Excellent Customer Service: Our customers’ satisfaction is at the center of everything we do.

6)  Giving Back: We embrace social responsibility as a core part of our business.